Hi! I am Icey Yuan.
I’m a UI/UX designer with a background in illustration and a deep interest in narrative and game development. I love to explore how storytelling, interaction, and visual design come together to create meaningful digital experiences.
My journey started in illustration, but I quickly found myself drawn to the challenge of designing interfaces that not only look good but feel intuitive and immersive—especially in games. During my time at Tencent’s TiMi Studio, I contributed to AAA mobile game development, working closely with UI/UX designers, game designers, and producers on character design and user experience systems.
I’m passionate about creating playful, emotionally resonant interactions that blend strong aesthetics with thoughtful usability. Whether I’m prototyping UI, building narrative-driven gameplay, or exploring service design through a lens of sustainability, I’m always looking for ways to tell stories that players can feel as much as they play.
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